Brooke’s Candy, along with the Terre Haute Chamber of Commerce will host a ribbon cutting/grand opening on Tuesday, August 9th at 11:00 a.m.


For more information on Brooke’s read the press release below:

Brooke’s Candy founded in Dana, Indiana is expanding to new horizons. They are opening their second location in downtown Terre Haute, Indiana at 5th and Wabash next to the Indiana State University Foundation/Book Store. Their grand opening will be on Tuesday, August 9th at 11:00 a.m. where they will be offering free samples and door prizes throughout the day. “To see our business grow into downtown Terre Haute means a lot. We are thankful and blessed for everyone’s support and encouragement,” Co-Owner of Brooke’s Candy, Brooke Schmidt said.

During the grand opening, folks will be able to meet the team behind growing Brooke’s Candy. In just a handful of years, they have grown from Brooke’s mother’s kitchen to having a full product line of chocolates and baking mixes in stores across Indiana. “The goal for our downtown store will be to see what people like, and don’t like, so the next stores we open are bigger and better,” Schmidt said. Starting small and growing is all a part of the process, and Brooke says they are fortunate to have had the support from the local ISBDC (Indiana Small Business Development Center) and Launch Terre Haute’s Executive Director Shelley Klingerman. “Our goal is to create and encourage an environment of open collaboration, and to see Brooke embrace that concept has helped to open many doors for her company,” Klingerman said.

Small business is the backbone of our country, and Brooke’s Candy is doing everything to collaborate with other local companies. They are working closely with Rex Roasting Co. Their coffee beans, grounds, or coffee concentrate are united in treats like their fudge, toffee, and popcorn. “Working with someone local is awesome. By purchasing each other’s products, we are closing that loop and a lot more of every dollar that is spent, stays in our community. If you are working with multiple local businesses, then you amplify that,” Rex Roasting Co. Roast Master Chris Weber said.

Seth Vicars, Brooke’s nephew, an ISU Finance graduate will be the General Manager of their downtown location. Seth tips his hat to ISU. “I studied just a couple of blocks away, and now I am running part of a business, less than a year later,” Vicars said. Brooke’s Candy will hold consistent hours, providing consumers with the confidence they will be open when they are downtown. Their current posted hours are Tuesday through Friday 11:00 a.m. through 7:00 p.m., and on Saturday from 11:00 a.m. to 4:00 p.m. Follow Brooke’s Candy on Facebook to see behind the scenes photos on how they make their sweet, buttery treats at sendthebest